During the 2005/2006 Christmas season, Club Rochelier launched a cross country billboard advertising campaign starting in the greater Toronto area. The widely spread campaign has been extremely successful in achieving massive brand exposure.

In monitoring the performance of this advertising campaign, it was determined that for over a population of 4.7M, the billboards attract an average circulation of
619,000 cars and pedestrians on a daily basis. An extremely positive forecast of brand awareness for this global accessory leader.

As a successful brand in major retail stores since 1989, Club Rochelier is amongst the fastest growing brands of leathergoods, accessories and ready to wear such as; handbags, wallets for men & women, briefcases and business accessories, cashmere sweaters & activewear, jewellery, gloves, umbrellas and more.

For more information on Club Rochlier's fine products, please contact:

Krista Sofranko, Customer Service Department
krista@cbmcorp.com
Tel.: 514-738-5858 ext.: 221 Fax: 514-731-7052